The pandemic and the NFT boom have given unprecedented attention to digital art and the possibilities offered by online distribution. Streaming digital and video art, a model that has been tested during the last decade, is now on the verge of becoming mainstream. Video art has routinely been challenged by modes of distribution that questioned the ownership of the artwork and required devoted collectors using a variety of media players and displays. As streaming technologies facilitate reaching larger audiences while keeping control of the artworks, can this become a new market for video art? What can be won, or lost, by streaming video art?